Zooomr reaches next level

:!: Updated 10/29/2007: I’ve revised my opinion of Zooomr since I wrote this post. You may want to read about it here: “Taking a break from Zooomr” and “Stick a fork in Zooomr, they’re done“.

Quick note: for those of you already using Zooomr, this may be old news, so skip to the ending paragraphs. I thought a recap of what’s been going on with the site since my last post will help everyone else figure out where Zooomr stands.

ZooomrAbout a week ago, Zooomr launched Mark III for good. It was a glorious new beginning, especially after an extended outage during the migration to the new platform. Not only were there various code problems that slowed down the process, but there was a double hardware outage as well. A drive failed on their main database server right before the upgrade, and to top things off, that same server’s RAID controller failed miserably about 15 minutes after the first Mark III launch. That effectively put the site down for good.

“Wait, what do you mean?” you say. “Zooomr’s working right now!” Yes, it is, but it’s only through a miracle — a wonderful outpouring of support from the tech community that took me by surprise. You see, Zooomr was pretty much running on empty as Kris worked hard to launch Mark III. Their main investor had pulled out for reasons that shall stay private. Kris and Tom couldn’t afford to buy more servers, and so they tried to make do with their existing hardware. That’s why a parallel system couldn’t continue to serve a non-updateable version of the site while Kris did the migration. That’s also why there were problems with the upgrade itself. There were no resources for a real sandbox.

After Zooomr went down, a call for help went out from Robert Scoble, Thomas Hawk and Kris Tate. Zooomr users and supporters blogged about this as well, helping to spread the word. Zoho responded in force, letting Zooomr share space and bandwidth in their data center. Sun, who has already awarded Kris a server at their Startup Camp last year, came through in a big way as well, loaning Zooomr one of their Thumper servers, a big monster of a server that holds 42 drives. Dell also came in and fixed the faulty RAID controller on the existing database server. People also donated money to Zooomr, helping offset some of the other expenses associated with keeping Zooomr alive.

All that infusion of tech love put Zooomr back on its feet and gave a much needed boost to Kris and Tom, who were completely exhausted from maintaining complete transparency during the outage by broadcasting live on UStream and answering user questions. Within days, Kris made the necessary re-adjustments to get Zooomr working on the new hardware, and launched Mark III. Kris and Tom decided to launch with an incomplete feature set, so some of the things advertised as being in Mark III are still not there. They did that so they wouldn’t delay things further and be able to launch.

Kris is now working to stabilize the site. Although Mark III is a lot faster than Mark II, there are scalability issues that arise as more users get on the site. Once the site is stabilized, Kris will roll out the other features such as image security (which is very high on my list, since I hate image theft), fully working Groups and Sets, and Marketplace — to name but a few.

Zooomr’s also on a deadline. The loan period for the Thumper server will expire in about 50 days, so unless Sun extends it, they’ll need to raise the funds to buy that server or one like it. They’ll also need more funding so they can keep going. Their business plan is to earn revenues two ways: from Markeplace, where people and businesses will be able to purchase stock photography, and from Pro accounts, where Zooomr users pay yearly fees, currently set at $19.95.

I believe in Zooomr’s potential, and in Kris and Tom. I wouldn’t have stuck with Zooomr through all this time and evangelized their service if I didn’t. What I’ve seen so far of Mark III amazes me. Zipline is one of the coolest features ever, and the way it integrates the social activity of fellow Zooomr users is awesome.

If you happen to be a VC and you’re reading this, please contact Kris or Tom and talk with them. Zooomr can and will be profitable, but they need someone to stick with them for 6-12 months until revenues start coming in. If you’re a Zooomr user, please consider buying a Pro account. It’s the least expensive Pro account I’ve seen so far, and your $20 will really make a difference. Even if you got your Pro account for free, consider paying for it anyway. It’s what I did, and I felt a lot better afterwards.

Let me close by offering my heartfelt thanks to the folks from Zoho, Sun and Dell that helped Kris and Tom through the rough times:

Here’s my previous coverage of Zooomr:

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6 Comments    «have your say»

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  1. Thomas Hawk says:

    Wow and thank Raoul. It’s only through support like this that Zooomr has happened at all. Thanks for all of your suggestions, feedback and most of all support as we’ve grown Zooomr.

    We are excited about where we are headed and it’s the community’s support more than anything else at all that will allow Zooomr the ability to reach potential.

    We are working hard every day and hope to have the site significantly better in the weeks ahead.

    Tom

    Comment — June 8, 2007 @ 8:18 pm

  2. Trevor Carpenter says:

    I don’t know how I heard about Zooomr first, but when I did, I wanted to know what others were saying/blogging about it. So I googled “zooomr” and that’s how I found you, I think.

    Anyway, your video tutorial of how to sign up for a Zooomr account was one of the things I used to make my decision.

    Great post.

    Comment — June 8, 2007 @ 8:43 pm

  3. Zooomr Enables Colour Search « Zooomr Hits says:

    [...] You can read the latest on Zooomr at the Official Blog, and there’s a great article to introduce you to Zooomr at ComeAccross. [...]

    Pingback — June 9, 2007 @ 5:57 am

  4. Jeremy Brooks » Zooomr Mark III says:

    [...] The recent upgrade to Mark III had been anticipated for quite a while. The first time Kris attempted to deploy Mark III, there were some technical issues that forced a rollback, much to the disappointment of its users. After several more weeks, Kris was ready to try again. And there were more issues, including the death of a server that could have spelled the end for Zooomr. However, in a remarkable outpouring of support, the community rallied around Zooomr, hardware and rack space were donated, and Zooomr Mark III was born. During this time, Kris and Thomas actually set up a live feed which they dubbed Zooomr TV. Many people followed the progress as Kris worked non-stop to restore service, and a whole new feeling of community was developed. You can read more about the troubles and the way the community rose to the challenge here and here. [...]

    Pingback — June 18, 2007 @ 1:28 am

  5. ComeAcross » Zooomr knocks out a couple of bothersome bugs says:

    [...] I also want to let you know that you can now upgrade to paid Pro accounts. I’ve been urging Zooomr users to do so for a while. This is important because the minimal Pro fee goes toward meeting Zooomr’s critical operating expenses. If we want Zooomr to stay up and continue to improve, we’ve got to do our part. So, if you haven’t upgraded already, please do so. To my knowledge, Zooomr has the smallest Pro fee of any other photo sharing site, and there are no restrictions whatsoever on file sizes or bandwidth used. It’s a great deal! [...]

    Pingback — June 27, 2007 @ 7:09 am

  6. ComeAcross » Choosing between Flickr, Zooomr and Picasa Web says:

    [...] If you’d like to read more about Zooomr, I’ve covered it extensively on my blog. A good place to start would be this post. I’ve got links to all of my other coverage of Zooomr right in there. [...]

    Pingback — July 5, 2007 @ 5:51 pm

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